"I certainly never write a review about a book I don't think worth reviewing, a flat-out bad book, unless it's an enormously fashionable bad book." --
says, John Gardner in Conversations with John Gardner
Quoted from 'Dictionary of Library and Information Science Quotations'     Edited by Mohamed Taher & L S Ramaiah. ISBN: 8185689423 (New Delhi , Aditya, 1994) p.150. Available @ Amazon.com
Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Thursday, March 17, 2011

Fee for service or pay as you go to read NYT Newspaper

--this post will be updated as new reviews / criticism appears on fee-based access

A look at the trends in the market shows many options to charge fee for users. A sample of this in today's news is the following:

  • N.Y. Times tests website fees on Canadians, CBC News Posted: Mar 17, 2011 6:12 PM ET
  • New York Times to Put Up Paywall March 28
  • Game On: New York Times Unveils Digital Subscriptions
  • Monday, November 05, 2007

    THE GILLER: Which book is likely to win the Giller?

    Nov 05, 2007 04:30 AM Vit Wagner Publishing Reporter, Toronto Star

    Winning a Scotiabank Giller Prize or a Governor General's Award is guaranteed to boost the sales of any author, with relatively unsung writers having the most to gain.
    That's good news for whoever wins this year's Giller, being handed out tomorrow night in Toronto at a gala televised live on Bravo!
    Last year's winning book, Vincent Lam's Bloodletting and Miraculous Cures, experienced a 464 per cent sales increase in the first week after the win, while Peter Behrens' The Law of Dreams received a 360 per cent boost in the first week after its GG win for English-language fiction last fall. continue reading

    The jury named the finalists. They are:

    Elizabeth Hay for her novel Late Nights on Air, McClelland & Stewart


    Michael Ondaatje for his novel Divisadero, McClelland & Stewart


    Daniel Poliquin for his novel A Secret Between Us, trans. Donald Winkler, Douglas & McIntyre

    M.G. Vassanji for his novel The Assassin’s Song, Doubleday Canada

    Alissa York for her novel Effigy, Random House Canada

    Saturday, October 06, 2007

    You can't beat free advertising! - Media Convergence’s

    This is not a review, rather an example that helps you consider how to reach out and outreach, as well suggests the positive advantage of the push and pull medium-- a reflection on Dr. Ranganathan's Five laws, esp. books are for use.

    "We received a multiple book order from a library today.
    After replying to the librarian I checked our website to see if I could tell how she found us. What I learned was that our company and our two new local history titles were mentioned, along with a link, in the Kentucky Literary Newsletter which has over 1,700 online subscribers..." continue reading Biblio-Technician

    Friday, August 17, 2007

    Best Practices in Book Marketing

    Interesting insight and Web sight of authors to promote books:


    http://bighominid.blogspot.com Water from a Skull
    Web Analytics: An Hour A Day



    http://multifaith.blogspot.com Cyber Worship in Multifaith Perspectives